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Diseño y empresa_2

Design and business (2nd Ed)

Value, strategy and culture

21 November | 12:00 h - 13:30 h

Design and business (2nd Ed)

Second edition of an event aimed at reflecting on the role of design in organizational contexts. On this occasion, the speakers will share their vision on building value through design, promoting discipline in companies and its contribution as a strategic resource at the service of business competitiveness in current contexts.


Carolina Gómez, Strategy Director of the Design Institute of Spain

Angélica Barco, Founder of Angelica Barco Studio

Paula Fernández Gago, Researcher at the Deusto Design Research Group at the University of Deusto

Rodrigo Martínez, Head of the Design Area at the University of Deusto

University of Deusto, Turing Hall (ESIDE Building)
Design institute